The commercial airline industry is one of the most volatile, dog-eat-dog enterprises in the world, and in the late s, Europe’s Airbus overtook. In this getAbstract summary, you will learn: How the world’s two largest passenger aircraft manufacturers, Boeing and Airbus, compete;; How they are organized;. Boeing Versus Airbus has ratings and 30 reviews. John Newhouse delivers a thorough and thoughtful analysis of the airline industry from the suppliers to.

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As someone who is semi new to this topic I would have done better with a book for beginners.

Boeing Versus Airbus by John Newhouse

Would have made boeinv great 2 part series in the business section. Nov 18, Syahid Abdullah rated it liked it. I found Joe Sutters recollections of the development of the The authors’ whose works we share with you in PopMatters’ 80 Best Books of — from a couple of notable reissues to a number of excellent debuts — poignantly capture how the political is deeply personal, and the personal is undeniably, and beautifully, universal.

Recommended for all people interested in aviation. Author has provided very deep analysis of the two biggest giants of aviation. User Review – Flag as inappropriate I needed this book for a project at school and it was really helpful.

Didn’t really live up to its title of ‘inside story’. It provides insight of how Airbus rise and newhuose Boeing. This could be written in one chapter.

Airbus, finding fault for the A breakdown, forced out one CEO.

And it’s an interesting and informative read for those who merely want to know more about the people and companies who build the planes on which they fly. Newhouse gives us a tutorial on a number of important issues that affect all participants in the global marketplace. Important as historic perspective can be, it comes at the expense of the more up-to-date events that cry out for Newhouse’s reportage and insight.


The 21 Best Album Re-Issues of Inthe music world saw amazing reissues spanning rock titans to indie upstarts and electronic to pop of all stripes. May 06, Wayne rated it really liked it Shelves: And a chapter on how Japan, and China, may be setting the stage for “an Asian Airbus” is the first in-depth analysis of a potential threat to both Boeing and Airbus.

Boeing Versus Airbus by John Newhouse – PopMatters

To see what your friends thought of this book, please sign up. Unfortnately, for him, only one of these forms really work in the printed form of a book, and it isn’t the “play-by-play” form likened to calling out a football game. A somewhat lackluster sequel to “The Sporty Game. Shares of the Boeing Company were among my first acquisition of U. Reads more like a newspaper column. However, the book settled in a well-paced narrative that laid out the evolution of the place of the remaining two titans of commercial airplanes in the commercial aviation industry.

Jan 08, Pages Buy. Incorporating interviews he conducted throughout the industry—with everyone from company leaders, past and present, and Wall Street analysts to design engineers and factory workers—John Newhouse takes us inside these two firms to help us understand their struggle for supremacy in a business based as much on instinct as on economics.

Governments line up huge subsidies, tax breaks and research grants. Amazon Prime Music Stream millions of songs, ad-free.

It didn’t seem too opinionated towards either Boeing or Airbus. The 70 Best Albums of See all customer images. I got stuck on many a sentence trying to figure out what the author was attempting to say. Top Reviews Most recent Top Reviews. Jan 20, Greg rated it really liked it.

Oct 09, Naresh rated it it was ok. There is nothing quite like it. The structure and time line were all over the place.

Boeing versus Airbus by John Newhouse | : Books

There is nothing quite like it. However, as with any industry, the perspective of the consumer deviates significantly from the perspective of those in a business providing a good or service. China’s upcoming entry into the commercial aircraft market will make this an ongoing “who’s in first? The industry is filled with larger-than-life characters, and Newhouse describes many quite well.


Books by John Newhouse. We are experiencing technical difficulties. His last chapter describes decisions leading to the launch of Boeing’sevents that would better have been examined early in the book.

Also, Newhouse correctly anticipated that after having lost market share for a decade to Airbus, Boeing had assembled a new management team and product portfolio that would allow it to maintain its position market in the decade. Great book to read for those who are interested in the airline industry business, also for aviation lovers. Combining insider knowledge with vivid prose and insight, John Newhouse delivers a riveting story of these two titans of the sky and their struggles to stay in the air.

Newhouse looks at not only their current state but how each developed into its position from mergers and acquisition to government subsidies.

It reads like a tennis match and Newhouse provides blame, praise and insight for both airframe manufacturers. It looks at John Newhouse delivers a thorough and thoughtful analysis of the airline industry from the suppliers to the airports and how they are connected to these two giants.

Barry Jenkins’ If Beale Street Could Talk is a near-perfect success both as a grand statement of solidarity and as a gorgeously wrought, long-overdue story of black life and black love.

Airbus’ leaders can be intriguing as well, but Newhouse never captures the new crop of leaders whose egos and unfortunate decisions have caused such calamity. Newhouse has the industry knowledge to tell this story well.

Jan 08, Pages. The Inside Story of the Greatest International

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